H.A. Freitag & Son, Inc.
                           
                           1905 TO 2008 and beyond!

IN THE BEGINNING OUR FOUNDER, H. A. Freitag, made his debut from horse and buggy sales to selling automobiles.  The first cars sold in Marquette County were: Mitchell, Maxwell and Studebaker and sidelined with Indian Motor Cycles.  Around 1915, Henry A. Freitag took on Buick Motor cars.  Around 1927, the Chevrolet line was added.  Pontiac followed in the mid 1930's and GMC Truck in the late 40's.  International Trucks were also in this same time era.  The Dealership acquired Oldsmobile in 1982.  The Oldsmobile Division discontinued their automobile line in 2005.

H. A. Freitag had four sons and four daughters.  One son, Walter A. Freitag, started working with his father at age 12 and took over the Dealership in 1932 at the age of 32.  He operated the business until he passed away in November 1960.   Walter was survived by his son Richard W. Freitag.  Richard was 20 years old, and although he had started working with his father at age 12, in the shop, and sold his first car at the age of 14, he was far from groomed to be the Dealer in the eyes of General Motors.  General Motors gave Richard six months without a signed franchise agreement, to prove himself as good "Dealer Material."  (Either sink or swim)  In 1961, General Motors signed Richard W. Freitag on, as the youngest Dealer in the history of General Motors.  

Dick Freitag is the President and Owner of H. A. Freitag & Son, Inc. in Montello.
Forty-seven years have passed, and today the family tradition is carried on with Richard's wife, Judy, working along with office personnel, one daughter, Nola, as Service Manager and son, Tony, as Parts Manager.  We are all proud to have continued the family tradition to serve the Marquette County area over 100 years.

2008 will mark the 103rd Anniversary of the H.A. Freitag automotive dealership in Montello.  Watch our web site and local media for sales and service specials that will go on throughout 2008.  We credit our longevity to our fine staff of employees who have been with the Freitag family over the past 50 years.

The Freitag family wishes to thank all of our wonderful generations of customers who have been with us over the years.  Our dealership has grown in stature and technology over the years.  With all the advances in the automotive industry, we still maintain that good old small town flavor.  When you are a customer at H.A. Freitag, you become part of the family.  Thanks for all of your support.

NEWS:
On November 16th of 2005, our Towing & Recovery Team was dispatched to a one vehicle water recovery by the Marquette County Sheriff Department.  This complete story, with photographs, was featured in American Towman magazine March of 2006!  In January of 2007 Freitag's Towing was featured again in American Towman magazine for another underwater recovery performed by our team.  

Check out our cars and services, or send us an email asking a question or giving a comment.


Hours:

Sales
Monday, Tuesday and Friday... 8:00 AM - 5:30 PM
Wednesday and Thursday....... 8:00 AM - 7:00 PM
Saturday............................  8:00 AM - 3:00 PM

Parts & Service
Monday through Friday.........  8:00 AM - 5:00 PM
All content © 2008 H.A. Freitag & Son, Inc., General Motors USA
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